Position: Brand Manager
Industry: Automotive
Location: Nairobi
Our Client, a leading motorbike and three wheeler assemblers in Kenya seeks to recruit a Brand Manager. The ideal candidate will be responsible for organizing and overseeing the promotion, sales, and overall image associated with certain branded products or services. He or she will control every aspect of the brand, from marketing and advertising campaigns to production decisions and sales strategies, and assumes responsibility for its ultimate success or failure.
Key Tasks and Responsibilities
• Creating a lasting impression among consumers and improving product sales and market share
• Monitoring market trends and marketing activities to ensure the right message is delivered for their product or service
• Working closely with many teams, including product developers, researchers, marketing personnel and creative agencies to make sure their company brand values and image are followed
• Researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits
• Overseeing the production electronic and print media advertisements as well as exhibition stands
• Supervising the sign off of marketing literature and liaising with legal and compliance personnel
• Monitoring product distribution and consumer reactions through focus groups and market research
• Coordinating the launch programme to external customers as well as employees
Qualification / Experience
• Degree/ Diploma in Business Management, Commerce or any other related field
• Minimum of 2 years working experience in a similar position
• Have an instinctive feeling about future product concepts and good analytical skills
• Be a good listener, able to respond to results and consumer research
• Be an excellent communicator and enthusiastic about their product area
To apply, send your CV only to jobs@flexi-personnel.com before Thursday 27th June 2013. Clearly indicate the position applied for and your minimum salary expectation on the subject line.